For Los Angeles companies, the worst thing that can happen for your website is for it to get lost somewhere in the Google search results somewhere on the third page, or the fourth, or the tenth. When you plug a keyword that is relevant to your niche into Google, your site should be front and center, ready for action. When we talk about SEO services in Los Angeles, this is what we mean: you’re getting the most value from a company if they can boost your visibility. So, how can they do it? These tools and services are a great place to start.

SEO Hero

SEO Hero is a favorite of ours. It allows you to see co-occurrences and semantically-related keywords for any topic. In other words, it lets you see connections between your topics and keywords to other tangential content that you might not have thought of as vital before it was pointed out to you, Los Angeles. SEO Hero scrapes the top 100 Google search results for a target keyword, then uses the Google API to parse the text. If that’s confusing to you, don’t worry. All you should know is that this is an effective method of coming up with a list of commonly occurring phrases and words that have to do with topics you should be writing about on your site.

Robots.txt Generator

The Robots.txt Generator is another tool that provides useful SEO services. Robots.txt are files that you need to have on your web server. They tell Google crawlers which pages on your site they can and cannot crawl. By using this tool, Los Angeles, you’ll be able to generate one of these files within seconds, and it will be formatted appropriately, which is hugely important. If you’re a more advanced user, there are all kinds of other features that you can play with, including setting up rules for how various bots behave, or rules for different subdirectories.

HEADMaster SEO

HEADMaster SEO is a tool that seems simple enough to use, but the services it provides are invaluable. You can use it to check the status codes for URLs to see how Google regards them. This will show you whether they are functioning correctly or if they need any repair work. What’s so astonishing about this tool is that you can use it to check bulk URLs, between two and six million of them at a time, if you so choose.

There is no shortage of services that an SEO company can provide for you, Los Angeles. They can take control of your social media platforms, run a PPC ad campaign for you, or handle your email newsletters. But nothing is more critical than your website, the appearance of it, the content you feature, and the way that it functions. Your site is your online identity, and what it tells your visitors will determine their opinion of you. Make sure that your SEO company is using these tools to your best advantage accordingly.