If you’ve looked at some of the social media companies in Los Angeles because you want help running your accounts, then there are different criteria you might use to select the one that seems best for your business.

You might be looking for a company that has previous experience running accounts for businesses within your particular niche. You may want one that has had extensive experience with smaller businesses, or medium-sized ones.

It could also be that you want a company that has lots of experience with particular social media platforms. You might be focusing on Facebook, Twitter, YouTube, or LinkedIn. But in this article, we will be talking about Pinterest and Instagram, and how social media companies in Los Angeles can help you gain some traction through those platforms.

Complementary Boards On Pinterest

Pinterest can be a little challenging to monetize from the standpoint of a Los Angeles company. You know that you want to feature pictures of your services and products, but sometimes that by itself isn’t enough to get people interested enough to buy.

It can be helpful if you use social media companies that have extensive experience doing cross-promotional efforts with other brands. This doesn’t mean that you’ll need to run a campaign along with your competitors. Instead, you’ll want to throw some traffic in the direction of the companies from which people might buy in conjunction with your own.

For example, if you have a company that makes inline skates, you can feature some items on your board that relate to that, like elbow pads, knee pads, and helmets. If your skates are meant to be worn outdoors, then you could also feature sunblock and water bottles.

Your social media company can reach out to the other brands that you’re featuring, and you can establish a working relationship with them. You can highlight their products, and they can feature yours in return. That way it’s more likely that your fans will start to buy from these other companies, and vice versa.

Instagram and Linking

Instagram is another platform that can be a challenge to figure out how to monetize, Los Angeles. One way that you can do it is to add products that you’re promoting to your Instagram stories and posts.

What you’re doing is putting virtual product tags in your photos and stickers in your Instagram stories. The key is doing so in a way that is unobtrusive. Your products need to make sense in the context of the stories that you’re telling.

If you do this, then mobile users should have no problems clicking on the tags. They’ll then learn how much a product costs, and if they want to, they can tap to learn more or to make the purchase. If done correctly, it is a way to blend e-commerce with the Instagram platform seamlessly.

The social media companies in Los Angeles that can do the most good for you are the ones that know how to make social media fun and compelling for your followers. Set reasonable goals for your social media company and see if they can reach them. If they can, it might be the beginning of a beneficial long-term relationship between you.