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Using SEO to Help Customers with Parking

Using SEO to Help Customers with Parking

Using SEO to Help Customers with Parking

Santa Monica, California is one of the most difficult places to find parking when you’re going to a business. When marketing your company, using SEO in Santa Monica, Califonia can make it much easier for your customers and clients to find your business and find easy parking. Because parking can make or break your business, especially in Santa Monica, it can really help your clients if you list all the best places to park as well as how much its going to cost, and of course the timing and limits on parking.

If you’re operating a business in Santa Monica, you already know how difficult parking can be. If you’re business doesn’t have dedicated parking, it makes it much harder for your clients to access your services.

Here are some of the best options for parking in Santa Monica:

  1. Dedicated Parking Lot – This is probably the easiest parking you will find, but the problem is not every business has dedicated parking, if a business doesn’t provide parking you will usually have to pay cash or there might be some type of validation deal.
  2. Public Street Parking – Another really easy option if you can find it would be street parking at meters where you pay using coins or a credit card. Of course you need to be aware of the limits so you don’t get a parking ticket! That’s never fun!
  3. VIP Parking Lots – These are usually businesses or lots that offer parking close to main attractions but also come with a premium which is usually a higher price tag to use the lot for parking.
  4. Permit Parking – Most of the street parking has special time limits for users who hold permits or are local residents.
  5. City Parking Lots – City parking can be very reasonable because there is usually a free grace period of 90 minutes with validation.
  6. When the weather gets really nice and the crowds start to show up, you can expect to pay a premium on parking. The more crowded it gets and the nicer it is outside, the more you will expect to pay because the demand for easy parking becomes so great.

It is highly recommended that you try to provide as least 90 minutes of free parking for your clients and customers at your business. Ensure you have a website explaining your parking situation showing easy access to many different parking spaces. This can help your clients save time and money and also show that you value your customers time. Make sure you optimize your website and have all of this information in a clear and easily findable location. Show it with your Google Maps. This will help you with your organic SEO.

It’s also important to note the security of the parking you recommend to your customers and clients. Most parking facilities have cameras and security watching out for anyone who might be planning a theft. Of course this might not be something you want to mention on your website. But its still important to note because advising anyone to use a particular parking structure or parking arrangement could shine poorly on you if something happened. You always want to look out for your clients and customers!

Parking can make or break your business, especially in Santa Monica. Try to make everyones lives easier by providing practical parking instructions for clients and people who are looking for your business online. The easier you make this experience, the better off you will be in the long run, and the happier your clients will be too!